Gouvernement Princier de Monaco
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Destination Monaco

In a continuation of the communications initiatives implemented in 2013, the aim of the 2014 campaign is to demonstrate that Monaco’s special features make it a destination which is beneficial to both France and Europe. 

To showcase the country’s appeal, the new concept will henceforth be based around a promotional film illustrating the dynamism and the uniquely Monegasque “tailor-made” approach which make the Principality a business and tourist destination beneficial to both France and Europe.

Take a look at the whole film or check out the two excerpts below.


"Leisure" Abstract

"Business" Abstract